Predicting user behavior in electronic markets based on personality-mining in large online social networks : a personality-based product recommender framework
Ricardo Buettner
| Year of publication: |
August 2017
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|---|---|
| Authors: | Büttner, Ricardo |
| Published in: |
Electronic markets : the international journal on networked business. - Heidelberg : Springer, ISSN 1019-6781, ZDB-ID 1309988-7. - Vol. 27.2017, 3, p. 247-265
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| Subject: | Big data analysis | Predictive analytics | Online social networks | Machine learning | Product recommender system | Personality mining | Five factor model | Extraversion | Neuroticism | Openness to experience | Conscientiousness | Agreeableness | Social Web | Social web | Künstliche Intelligenz | Artificial intelligence | Data Mining | Data mining | Personalisierung | Personalization | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Big Data | Big data | Prognoseverfahren | Forecasting model | Soziales Netzwerk | Social network | Electronic Commerce | E-commerce | Virales Marketing | Viral marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s12525-016-0228-z [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011751444