Predicting wine repurchase : a case of low test-retest reliability in China
Year of publication: |
2017
|
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Authors: | Williamson, Patricia Osidacz ; Mueller Loose, Simone ; Lockshin, Larry ; Francis, Leigh |
Published in: |
International journal of market research : JMRS ; the journal of the Market Research Society. - London : Sage, ISSN 1470-7853, ZDB-ID 2006314-3. - Vol. 59.2017, 4, p. 471-494
|
Subject: | China | Wein | Wine | Weinbau | Wine industry | Prognoseverfahren | Forecasting model | Aktienrückkauf | Share repurchase |
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