Prediction-oriented modeling in business research by means of PLS path modeling : introduction to a JBR special section
Year of publication: |
October 2016
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Authors: | Cepeda Carrión, Gabriel ; Henseler, Jörg ; Ringle, Christian M. ; Roldán, José Luis |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 10, p. 4545-4551
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Subject: | Partial least squares | Prediction-oriented modeling | Business research | Quantitative methods | Partielle kleinste Quadrate | Kleinste-Quadrate-Methode | Least squares method | Wissenschaftliche Methode | Scientific method | Theorie | Theory | Betriebswirtschaftliche Forschung |
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