Preface
Aldo Montesano (Università Commerciale “L. Bocconi”), Alessandro Roncaglia (Università Roma “La Sapienza”)
| Year of publication: |
2015
|
|---|---|
| Authors: | Montesano, Aldo ; Roncaglia, Alessandro |
| Published in: |
Italian economic journal. - Cham : Springer, ISSN 2199-322X, ZDB-ID 2779243-2. - Vol. 1.2015, 1, p. 1-3
|
| Subject: | Marketing | Marketingmanagement | Marketing management | Marktforschung | Market research | USA | United States | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Addendum enthalten in: Italian economic journal ; Volume 1.2015, 1, Seite 313 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011532854