Preface: Social embeddedness and online consumer behaviour
Thomas Hess; Karl H. Lang; Sean Xin Xu
| Alternative title: | Social embeddedness and online consumer behaviour |
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| Year of publication: |
2011
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| Authors: | Hess, Thomas ; Lang, Karl H. ; Xu, Sean Xin |
| Published in: |
Electronic markets : the international journal on networked business. - Heidelberg : Springer, ISSN 1019-6781, ZDB-ID 1309988-7. - Vol. 21.2011, 3, p. 157-159
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| Subject: | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Online-Handel | Online retailing |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009311593