Preferences regarding external information sources : a conjoint analysis of visitors to Sardinia, Italy
Year of publication: |
May-September 2017
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Authors: | Gursoy, Dogan ; Del Chiappa, Giacomo ; Zhang, Yi |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 34.2017, 4/6, p. 806-820
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Subject: | External information sources | importance level | conjoint analysis | gender | type of travel | information search | Conjoint-Analyse | Conjoint analysis | Informationsverhalten | Information behaviour | Italien | Italy | Urlaubsverhalten | Holiday behaviour | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
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