Preiscontrolling : der Weg zu einem besseren Preismanagement
Jürgen Weber; Andreas Florissen
| Year of publication: |
2005 ; 1. Aufl.
|
|---|---|
| Authors: | Weber, Jürgen ; Florissen, Andreas |
| Publisher: |
Weinheim : WILEY-VCH |
| Subject: | Preismanagement | Pricing strategy | Controlling | Management control | Preispolitik |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | 66 S graph. Darst 24 cm |
|---|---|
| Series: | Advanced controlling : für Manager und Controller. - Weinheim : Wiley-VCH-Verl., ISSN 1619-0920, ZDB-ID 2124500-9. - Vol. 45 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 63 - [64] Pb. : EUR 24.90 |
| ISBN: | 978-3-527-50140-3 ; 3-527-50140-1 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002538843