Extent:
X, 372 S.
graph. Darst.
22 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook
Language: German
Notes:
Literaturverz. S. 343 - 361
Kt. : EUR 24.90
ISBN: 978-3-8252-2643-5 ; 3-8282-0300-0 ; 3-8252-2643-3
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10002493722