Price fairness perceptions and hotel customers' behavioral intentions
Year of publication: |
2015
|
---|---|
Authors: | El Haddad, Rania ; Hallak, Rob ; Assaker, Guy |
Published in: |
Journal of vacation marketing : an international journal. - London : Sage, ISSN 1356-7667, ZDB-ID 1352663-7. - Vol. 21.2015, 3, p. 262-276
|
Subject: | Behavioral intentions | budget hotels | online bookings | price fairness | partial least squares SEM | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Gerechtigkeit | Justice | Preismanagement | Pricing strategy | Wahrnehmung | Perception | Partielle kleinste Quadrate | Partial least squares | Verbrauchereinstellung | Consumer attitudes | Preis | Price | Kundenzufriedenheit | Customer satisfaction |
-
A model to evaluate the effects of price fairness perception in online hotel booking
Andrés-Martínez, María-Encarnasción, (2014)
-
Rothenberger, Sandra, (2015)
-
Exploration of revenue management practices : case of an upscale budget hotel chain
El Haddad, Rania, (2015)
- More ...
-
Hallak, Rob, (2018)
-
Assaker, Guy, (2020)
-
Assaker, Guy, (2020)
- More ...