Price image versus price reality : objective and subjective determinants of consumer price perception
Mai Anttila
| Year of publication: |
1979
|
|---|---|
| Authors: | Anttila, Mai |
| Publisher: |
Helsinki |
| Subject: | Markttheorie | Verbraucher |
| Extent: | 56 S |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Notes: | Bibliogr. S. 46-56 |
| ISBN: | 951-699-300-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001840782