Pricing analytics : models and advanced quantitative techniques for product pricing

Walter R. Paczkowski

Preface -- Introduction -- Elasticities : background and concept -- Elasticities ¿ their use in pricing -- Stated preference models -- Conjoint analysis -- Discrete choice models -- Maxdiff models -- Other stated preference methods -- Price segmentation -- Price segmentation: basic models -- Price segmentation: advanced models -- Big data and econometric models -- Working with big data -- Big data and nonlinear prices -- References

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Year of publication:	2019
Authors:	Paczkowski, Walter R.
Publisher:	London : Routledge
Subject:	Preismanagement \| Pricing strategy \| Szenariotechnik \| Scenario analysis \| Schätzung \| Estimation \| Ökonometrisches Modell \| Econometric model \| Preispolitik \| Mathematisches Modell \| Quantitative Methode
Description of contents:	Table of Contents [gbv.de]

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Extent:	xix, 317 Seiten Illustrationen
Type of publication:	Book / Working Paper
Language:	English
ISBN:	978-1-138-03675-8 ; 978-1-138-62393-4 ; 978-1-315-17834-9
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10011808811