Pricing decision model for new and remanufactured short life-cycle products with green consumers
Year of publication: |
2019
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Authors: | Gan, Shu San ; Pujawan, I. Nyoman ; Wahjudi, Didik ; Tanoto, Yopi Yusuf |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 18.2019, 5, p. 376-392
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Subject: | Pricing | Remanufacturing | Short life-cycle product | Green consumers | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Produktlebenszyklus | Product life cycle | Öko-Produkt | Sustainable product | Theorie | Theory | Betriebliche Kreislaufwirtschaft | Reverse logistics | Umweltbewusstsein | Environmental consciousness | Produktgestaltung | Product design | Verbraucherpreisindex | Consumer price index |
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