Pricing : making profitable decisions
Kent B. Monroe
| Year of publication: |
2003 ; 3. ed., internat. ed
|
|---|---|
| Authors: | Monroe, Kent B. |
| Publisher: |
Boston, Mass. [u.a.] : McGraw-Hill/Irwin |
| Subject: | Preismanagement | Pricing strategy | Theorie | Theory | Preispolitik |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | XXVI, 658 S graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Glossar enthalten ; Glossary included |
| Language: | English |
| Notes: | Includes bibliographical references and index 0209 |
| ISBN: | 0-07-119860-1 ; 0-07-252881-8 |
| Classification: | Mikroökonomie ; Unternehmensführung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001668951