Pricing practices of resellers in the airline industry : posted price vs. name-your-own-price models
Year of publication: |
2011
|
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Authors: | Gal-Or, Esther |
Published in: |
Journal of economics & management strategy : JEMS. - Malden, Mass. [u.a.] : Blackwell, ISSN 1058-6407, ZDB-ID 1123863-X. - Vol. 20.2011, 1, p. 43-82
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Subject: | Fluggesellschaft | Airline | Vertriebsweg | Distribution channel | Preismanagement | Pricing strategy | Theorie | Theory |
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