Pricing, quality, and stocking decisions in a manufacturer-centric dual channel
Year of publication: |
2022
|
---|---|
Authors: | Guo, Xiaomeng ; Kouvelis, Panos ; Turcic, Danko |
Published in: |
Manufacturing & service operations management : M & SOM. - Linthicum, Md. : Informs, ISSN 1526-5498, ZDB-ID 2023273-1. - Vol. 24.2022, 4, p. 2116-2133
|
Subject: | game theory | OM-marketing interface | operations strategy | retailing | supply chain management | Lieferkette | Supply chain | Spieltheorie | Game theory | Vertriebsweg | Distribution channel | Einzelhandel | Retail trade | Preismanagement | Pricing strategy |
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