Pricing strategies in the electronic marketplace
Jihui Chen
| Year of publication: |
2014
|
|---|---|
| Authors: | Chen, Jihui |
| Published in: |
Handbook of strategic e-business management. - Berlin : Springer, ISBN 3-642-39746-8. - 2014, p. 489-522
|
| Subject: | Online-Handel | Online retailing | Preismanagement | Pricing strategy | Bibliometrie | Bibliometrics |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010234032