Product design, social exclusion, and product preference : the mediating role of psychological ownership and the moderating role of product type
Fu Liu, Haiying Wei, Siyun Chen, Haipeng (Allan) Chen
| Year of publication: |
2022
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|---|---|
| Authors: | Liu, Fu ; Wei, Haiying ; Chen, Siyun ; Chen, Haipeng |
| Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 39.2022, 10, p. 1920-1932
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| Subject: | product complexity | product design philosophy | psychological ownership | social exclusion | Produktgestaltung | Product design | Konsumentenverhalten | Consumer behaviour | Soziale Ausgrenzung | Social exclusion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.21707 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013465128