Product development strategy, product innovation performance, and the mediating role of knowledge utilization : evidence from subsidiaries in China
Year of publication: |
2009
|
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Authors: | Zhang, Junfeng ; Di Benedetto, C. Anthony ; Hoenig, Scott |
Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 915508-9. - Vol. 17.2009, 2, p. 42-58
|
Subject: | Innovationsmanagement | Innovation management | Wissensmanagement | Knowledge management | Ausländische Tochtergesellschaft | Foreign subsidiary | Chinesisch | Chinese | Multinationales Unternehmen | Transnational corporation |
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