Product planning essentials
Kenneth B. Kahn
| Year of publication: |
2001
|
|---|---|
| Authors: | Kahn, Kenneth B. |
| Publisher: |
Thousand Oaks [u.a.] : Sage |
| Subject: | Produktplanung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 254 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7619-1999-6 ; 0-7619-1998-8 |
| Classification: | Forschung und Entwicklung ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004607872