Product strategy and management
Michael Baker and Susan Hart
| Year of publication: |
1998
|
|---|---|
| Authors: | Baker, Michael John |
| Other Persons: | Hart, Susan (contributor) |
| Publisher: |
London [u.a.] : Prentice Hall Europe |
| Subject: | Produktmanagement | Product management | Strategisches Management | Strategic management | Innovationsmanagement | Innovation management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | IX, 507 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. 487 - 498) and index |
| ISBN: | 0-13-065368-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000641471