Progress in Loyalty Program Research: Facts, Debates, and Future Research
| Year of publication: |
2013
|
|---|---|
| Authors: | Xie, Karen L. ; Chen, Chih-Chien |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa : Taylor & Francis, ISSN 1936-8623, ZDB-ID 24937009. - Vol. 22.2013, 5 (1.7.), p. 463-489
|