| Extent: | XI, 242 S. graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and index Introduction: promoting your book to bestseller -- Your big idea : assessing your book's worth -- The author's position -- The marketing platform -- Building your marketing platform -- Launching your public relations -- Take it away? -- The future of publishing -- Glossary -- Index. The critical role of the functional manager in project success. What the functional manager should know about the project organization -- The importance of project planning -- Understanding the business side of the project -- The ideal functional manager in the project organization -- Four critical project management skills for functional managers. The project management mystique unveiled -- Articulating the real customer need and business case for the project -- Staying focused on project deliverables -- Understanding key project dependencies -- Being proactive about project risk -- The power of the principles. |
| ISBN: | 0-8144-1736-1 ; 978-0-8144-1736-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009518405