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E-knowledge of Indian rural consumers : a field survey result based on durable goods
Mukhopadhyay, Debabrata, (2021)
Marketing strategies of public life insurer and private life insurer in rural makret : with special reference to life micro insurance
Uddin, Furquan, (2019)
A Revision of Rural Product Mix Strategy for Rural Market
Zaware, Prof Dr Nitin, (2020)
An integrated method using AHP, DEA and GP for evaluating supply sources
Kumar, K. Sunil, (2012)
Profiling Indian rural markets for supply chain management
Kumar, K. Sunil, (2014)
Mapping structural relationships among the critical factors of rural supply chains
Kumar, K. Sunil, (2013)