Proximity, strategic groups and reputation : an exploratory study of reputation in higher education
Year of publication: |
2015
|
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Authors: | Finch, David ; Hillenbrand, Carola ; Rubin, Harris |
Published in: |
Corporate reputation review : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1363-3589, ZDB-ID 2119854-8. - Vol. 18.2015, 3, p. 174-194
|
Subject: | proximity | reputation | stakeholders | strategic groups | Reputation | Stakeholder | Wettbewerbsstrategie | Competitive strategy | Firmenimage | Corporate reputation | Hochschule | Higher education institution | Strategisches Management | Strategic management | Strategische Allianz | Strategic alliance |
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