Extent: | X, 325 S. : Ill., graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references (p. 307-320) and index |
ISBN: | 1-86152-091-3 |
Classification: | Betriebliche Information und Kommunikation ; Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004379892