Extent: | XII, 359 S. : Ill., graph. Darst. |
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Type of publication: | Book / Working Paper
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Language: | English |
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Notes: | Includes index. - Previous ed.: Lincolnwood, Ill.: NTC/Contemporary Pub. Group, 1999 |
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ISBN: | 0-07-288256-5 |
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Classification: | Marketing |
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Source: | |
Persistent link: https://www.econbiz.de/10004797815