QR code and the wine sector: what contents? : an exploratory research study on the wine industry
Year of publication: |
[2017]
|
---|---|
Authors: | Acuti, Diletta ; Magherini, Lorenzo ; Mazzoli, Valentina ; Bandinelli, Romeo ; Donvito, Raffaele ; Rinaldi, Rinaldo ; Aiello, Gaetano |
Published in: |
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016. - Cham, Switzerland : Springer, ISBN 978-3-319-48510-2. - 2017, p. 293-304
|
Subject: | Website | Inhaltsanalyse | Content analysis | Deskriptive Statistik | Descriptive statistics | Online-Marketing | Internet marketing | Weinbau | Wine industry | Italien | Italy |
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