Quality matters on markets : the use of screwcaps on fine wines, 1970-2010
by Malte Christopher Doehne
| Year of publication: |
[2015]
|
|---|---|
| Authors: | Doehne, Malte Christopher |
| Institutions: | Zeppelin Universität (degree granting) |
| Publisher: |
Friedrichshafen |
| Subject: | Weinmarkt | Wine market | Kork | Cork | Getränkeverpackung | Drinks packaging | Produktqualität | Product quality | Produktdifferenzierung | Product differentiation | Luxusgüter | Luxury goods | Innovationsdiffusion | Innovation diffusion | Theorie | Theory | Wein | Wine | USA | United States | Deutschland | Germany | Australien | Australia |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | x, 268 Seiten Illustrationen, Diagramme |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Thesis: | Dissertation, Zeppelin Universität Friedrichshafen, 2015 |
| Notes: | Zusammenfassung in englischer Sprache |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011443066