Quality, value? – Insights into medical tourists' attitudes and behaviors
Year of publication: |
July 2016
|
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Authors: | Prajitmutita, Lyn Manassannan ; Perényi, Áron ; Prentice, Catherine |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 31.2016, p. 207-216
|
Subject: | Medical tourism | Service marketing | Customer value | Service quality | Dienstleistungsqualität | Gesundheitstourismus | Health tourism | Kundenwert | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsmarketing | Services marketing | Konsumentenverhalten | Consumer behaviour |
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