Quantifying the competitive impact of a new entrant
Martin S. Geisel ; Chakravarthi Narasimhan ; Subrata K. Sen
| Year of publication: |
1993
|
|---|---|
| Authors: | Geisel, Martin S. |
| Other Persons: | Narasimhan, Chakravarthi (contributor) ; Sen, Subrata K. (contributor) |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 26.1993, 3, p. 264-277
|
| Subject: | Einzelhandel | Retail trade | Wettbewerb | Competition | Markteintritt | Market entry | Theorie | Theory | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001138501