Quantifying under- and overreporting in surveys through a dual-questioning-technique design
Martijn G. De Jong, Jean-Paul Fox, and Jan-Benedict E. M. Steenkamp
| Year of publication: |
December 2015
|
|---|---|
| Authors: | Jong, Martijn G. de ; Fox, Jean-Paul ; Steenkamp, Jan-Benedict E. M. |
| Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 52.2015, 6, p. 737-753
|
| Subject: | randomized response | lying | dishonesty | alcohol | privacy | Datenschutz | Data protection | Alkoholkonsum | Alcohol consumption | Experiment | Befragung | Interview |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1509/jmr.12.0336 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011421677