Quantitative Models in Marketing Research,: Philip Hans Franses and Richard Paap (Eds.), Cambridge University Press, Cambridge, UK. (2001), 206 pp. - ISBN 0-521-80166-4, [UK pound]30.00
| Year of publication: |
2003
|
|---|---|
| Authors: | Trost, Robert ; Silk, Julian |
| Published in: |
International Journal of Forecasting. - Elsevier, ISSN 0169-2070. - Vol. 19.2003, 3, p. 535-538
|
| Publisher: |
Elsevier |