Quasi-trial experiences through sensory information on destination web sites
Woojin Lee, Ulrike Gretzel, and Rob Law
| Year of publication: |
2010
|
|---|---|
| Authors: | Lee, Woojin ; Gretzel, Ulrike ; Law, Rob |
| Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 49.2010/11, 3, p. 310-322
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| Subject: | sensory marketing | Destinationsmanagement | Destination management | Website | Urlaubsverhalten | Holiday behaviour | Wahrnehmung | Perception | Experiment | Island | Iceland |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008651062