Racing for market share : hypercompetition and the performance of multiunit-multimarket firms
Stan Xiao Li and You-Ta Chuang
| Year of publication: |
2001
|
|---|---|
| Authors: | Li, Stan Xiao ; Chuang, You-Ta |
| Published in: |
Multiunit organization and multimarket strategy. - Amsterdam [u.a.] : JAI, ISBN 0-7623-0721-8. - 2001, p. 329-355
|
| Subject: | Marktanteil | Market share | Unternehmenserfolg | Firm performance | Theorie | Theory | Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001633893