Re-considering language within a cosmopolitan understanding : toward a multilingual franca approach in international business studies
Year of publication: |
[2017]
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Authors: | Janssens, Maddy ; Steyaert, Chris |
Published in: |
Language in international business : developing a field. - Cham : Palgrave Macmillan, ISBN 978-3-319-42744-7. - 2017, p. 163-193
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Subject: | Internationale Betriebswirtschaftslehre | International business research | Internationale Geschäftsbeziehungen | International business | Globalisierung | Globalization | Mehrsprachigkeit | Multilingualism |
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