Recording discrepancies in Nielsen homescan data : are they present and do they matter?
Liran Einav; Ephraim Leibtag; Aviv Nevo
| Year of publication: |
2010
|
|---|---|
| Authors: | Einav, Liran ; Leibtag, Ephraim ; Nevo, Aviv |
| Published in: |
Quantitative marketing and economics : QME. - Dordrecht [u.a.] : Springer Science + Business Media, ISSN 1570-7156, ZDB-ID 2114104-6. - Vol. 8.2010, 2, p. 207-239
|
| Subject: | Lebensmitteleinzelhandel | Food retailing | Kundenanalyse | Customer analysis | Panel | Panel study | Statistischer Fehler | Statistical error |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003977374