Rediscovering consumer-producer involvement: A network perspective on fair trade marketing
| Year of publication: |
2006
|
|---|---|
| Authors: | Alexander, Andrew ; Nicholls, Alex |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 40.2006, 11, p. 1236-1253
|