Reference dependence and conjoint analysis
Brennan Davis; Imran S. Currim; Rakesh K. Sarin
| Year of publication: |
2012
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|---|---|
| Authors: | Davis, Brennan ; Currim, Imran S. ; Sarin, Rakesh K. |
| Published in: |
Review of marketing science. - Berlin : De Gruyter, ISSN 1546-5616, ZDB-ID 21303733. - Vol. 10.2012, 1, p. 1-27
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| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Notes: | Systemvoraussetzungen: Acrobat Reader |
| Source: |
Persistent link: https://www.econbiz.de/10010039281