Reflections on a Scholarly Career: From Inside Out and Back Again
Year of publication: |
2011
|
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Authors: | Bagozzi, Richard P. |
Published in: |
Review of marketing research : Vol. 8. - Bingley, U.K : Emerald, ISBN 978-0-85724-898-5. - 2011, p. 1-41
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Subject: | Konsumentenverhalten | Consumer behaviour | Wissenschaftliche Methode | Scientific method | Lebensverlauf | Life course | Holismus | Holistic approach | Marketingtheorie | Marketing theory | Erwerbsverlauf | Occupational attainment |
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