Reflections on context in service research

Chris Voss (Department of Operations Management, Warwick Business School, University of Warwick, Coventry, UK), Helen Perks (Nottingham Business School, University of Nottingham, Nottingham, UK), Rui Sousa (School of Economics and Management, Catholic University of Portugal, Porto, Portugal), Lars Witell (Service Research Center, Karlstad University, Karlstad, Sweden) and Nancy V. Wünderlich (Department of Business Administration and Economics, University of Paderborn, Paderborn, Germany)