Region of origin as choice factor : wine knowledge and wine tourism involvement influence
Biagio Famularo, Johan Bruwer and Elton Li
| Year of publication: |
2010
|
|---|---|
| Authors: | Famularo, Biagio ; Bruwer, Johan ; Li, Elton |
| Published in: |
International journal of wine business research : IJWBR. - Bingley : Emerald, ISSN 1751-1062, ZDB-ID 2429135-3. - Vol. 22.2010, 4, p. 362-385
|
| Subject: | Marketingmanagement | Marketing management | Wein | Wine | Herkunftsbezeichnung | Designation of origin | Standortmarketing | Place marketing | Konsumentenverhalten | Consumer behaviour | Australien | Australia |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008778599