"Regrettable-escapism" the negative effects of mobile app use : a retail perspective
Graeme McLean, Khalid Al-Nabhani, Hannah Marriott
| Year of publication: |
2022
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|---|---|
| Authors: | McLean, Graeme J. ; Al-Nabhani, Khalid ; Marriott, Hannah |
| Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 39.2022, 1, p. 150-167
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| Subject: | escapism | guilt | regrettable-escapism customer loyalty | retail mobile apps | uses and gratifications | Mobile Anwendung | Mobile application | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Mobilkommunikation | Mobile communications | Mobile Marketing | Mobile marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.21584 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012796081