Relationship between service quality and customer satisfaction : a study of Malaysian banking industry
Lay Hong Tan, Boon Cheong Chew and Syaiful Rizal Hamid
| Year of publication: |
2016
|
|---|---|
| Authors: | Lay Hong Tan ; Boon-Cheong Chew ; Syaiful-Rizal Hamid |
| Published in: |
International journal of productivity and quality management : IJPQM. - [Olney, Bucks] : Inderscience Enterprises, ISSN 1746-6474, ZDB-ID 2193376-5. - Vol. 19.2016, 1, p. 38-50
|
| Subject: | SERQUAL | service quality | customer satisfaction | Malaysian banking industry | Malaysia | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Bank | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011646195