Relationship management
Jagdish N. Sheth; Arun Sharma
| Year of publication: |
2007
|
|---|---|
| Authors: | Sheth, Jagdish N. ; Sharma, Arun |
| Published in: |
Handbook of global supply chain management. - Thousand Oaks, Calif. [u.a.] : Sage, ISBN 1-4129-1805-7. - 2007, p. 361-371
|
| Subject: | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003393961