Relationship marketing & customer loyalty in a retail setting : a dyadic exploration
Leanne Too, Anne Souchon & Peter Thirkell
| Year of publication: |
2000
|
|---|---|
| Authors: | Too, Leanne ; Souchon, Anne ; Thirkell, Peter |
| Publisher: |
Birmingham : Aston Business School Research Institute |
| Extent: | 34 S. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-85449-520-8 |
| Classification: | Marketing ; Handel |
| Source: |
Persistent link: https://www.econbiz.de/10004652055