Relationship Marketing: Local Implementation of a Universal Concept
| Year of publication: |
1995
|
|---|---|
| Authors: | Palmer, Adrian J. |
| Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 11643389. - Vol. 4.1995, 4, p. 471-482
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