Religious communities and the marketplace : learning and performing consumption in an Islamic network
| Year of publication: |
2013
|
|---|---|
| Authors: | Kartaş, Mustafa ; Sandıkçı, Özlem |
| Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 2201540-1. - Vol. 13.2013, 4, p. 465-484
|
| Subject: | Subculture | socialization | halal | brand legitimacy | religion | Islam | Religion | Konsumentenverhalten | Consumer behaviour | Markenführung | Brand management | Islamisch | Islamic | Islamisches Finanzsystem | Islamic finance | Islamische Staaten | Islamic countries |
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