Relocation branding : a strategic framework for attracting talent from abroad
Year of publication: |
2014
|
---|---|
Authors: | Silvanto, Sari ; Ryan, Jason |
Published in: |
Journal of global mobility : the home of expatriate management research ; JGM. - Bingley : Emerald, ISSN 2049-8799, ZDB-ID 2775542-3. - Vol. 2.2014, 1, p. 102-120
|
Subject: | Migration | Immigration | Human capital | Branding | Global mobility | Place branding | Highly skilled workers | Nation branding | Relocation | Talent mobility | Hochqualifizierte Arbeitskräfte | Markenführung | Brand management | Arbeitsmigranten | Migrant workers | Humankapital | Arbeitsmobilität | Labour mobility | Standortmarketing | Place marketing | Brain Drain | Brain drain | Qualifikation | Occupational qualification | Migrationspolitik | Immigration policy | Personalbeschaffung | Recruitment | Einwanderung | Mobilität | Mobility |
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