"Remember me, will you?" : overusing material gifts for interpersonal memory management
Year of publication: |
2022
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Authors: | Yang, Adelle X. ; Koo, Minjung ; Hwang, Jaewon |
Published in: |
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1532-7663, ZDB-ID 2021876-X. - Vol. 32.2022, 4, p. 615-633
|
Subject: | gift giving | interpersonal mnemonic device | material versus experiential gifts | miscalibrated gift choices | mnemonic gifting strategy | Geschenk | Gifts | Konsumentenverhalten | Consumer behaviour | Austauschtheorie | Social exchange theory | Altruismus | Altruism | Soziale Beziehungen | Social relations |
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