Resale price maintenance : implications of marketing trends for the colgate doctrine and the leegin factors
Gregory T. Gundlach and Riley T. Krotz
| Year of publication: |
2020
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|---|---|
| Authors: | Gundlach, Gregory T. ; Krotz, Riley T. |
| Published in: |
Journal of public policy & marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7207, ZDB-ID 2068581-6. - Vol. 39.2020, 1, p. 48-61
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| Subject: | antitrust law | channel pricing strategy | competition | resale price maintenance | unilateral price policies | Preisbindung | Resale price maintenance | Preismanagement | Pricing strategy | Kartellrecht | Antitrust law | Wettbewerbspolitik | Competition policy | Wettbewerbsrecht | Competition law |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0743915618821315 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012534271